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sustainability

Finally, the solution to the yoga fashion crisis! All the debates over proper clothing in class: Should guys be allowed to remove their shirts? Are ladies too scantily clad? Should we all just go naked? No, just invisible!

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There are some companies that make money capitalizing on the thirst-buds of sweaty yogadorks to become mega-million dollar corporations. Then there are companies that dig deeper, starting from the ground up, initiating change by creating fair commerce in countries that need it the most. Meet  IAM. a collective of the latter sort. The idea? A [...]

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