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Karma yoga? According to today’s news more yoga studios are offering free classes to America’s jobless. To the approximately 10% of Americans out of work, most of whom we assume can not afford $10-20 classes every week, this is surely a blessing. Here’s hoping yoga can, at the very least, provide people with the centering and peace of mind needed [...]

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Blame it on levitation! Yoga still surges ahead in the lingering recession. More studios are popping up every day and most are doing well under the pressures of a shallow-pocketed public still scrounging to save money, or in some cases, stay afloat while looking for a job. They may have passed on take out dinners [...]


Just as we were promised, lululemon has saved Christmas! Not even the Recession-omics or black market knockoffs can keep these lulubirds down. While everyone from Best Buy to Wal-Mart is beating down your door with drastic price slashes this holiday season, team lulu just flashes their cheery grin and shrugs their little goalsetting shoulders, because [...]

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New York Magazine’s Daily Intel blog points out how New Yorkers in particular are getting their pow wowing and elbow rubbing in at fairly “unconventional” locales, like in the park walking the dog, at Kinko’s printing resumes, and at the supposed sanctum of Yoga class. Interesting, though we kind of figure this happens all the [...]


Hey! As we anxiously await the presumably flat First-Quarter Profit announcement from Lululand (UPDATE: Lululemon Athletica profit drops; guidance misses), we present to you the hot scoop! We shouldn’t be telling you this, lollie-spies are everywhere. But we’re not ones to hold back. Lululemon is launching a top secret line for a totally newfangled sport. [...]


Splurging on luxury is a real no-no in this crap economy, but what if it’s for a self-helpy learning experience? If we’ve gained anything from the Recession, and the coinciding bubble of yoga in America, it’s that self-medication has no price tag. And a Reuters story like this is destined for syndication and a massive [...]


Hey do-gooders and social action heroes, here’s an organization for you: Yoga for the Unemployed! It’s true, on this stormy spring day comes gloomy gray news that in March the unemployment rate in the US reached a 25-year high, that’s 8.5%, 633,00 jobs lost. Still (still!) there is news from Detroit, of all places, that [...]


Persevering in Preservation: In continued a effort to effectively preserve the booty of Indian culture, from pillaging pirates of the West, the event, er the four-day mega event called ‘Arogya Mela’  is underway in Ludhiana, India. For the second year in a row, the fair is intended to promote awareness of traditional Indian medicine systems, including [...]


Baba Ramdev Unveils His Yoganomics Plan: He’s a one man wonder! Employees of the Bombay Stock Exchange (BSE) were treated to some quality Swamster time recently during their very own special Ramdev Yoga Camp. Not content with politics, technology, curing everything in the world, Ramdev threw his Economist hat into the ring. Speaking on the [...]