Chelsea Roff is clearly a woman with a mission. With just 3 days left to reach her fundraising goal of $50,000, Chelsea has been moved to drastic measures to fund her Yoga for Eating Disorders program – this morning she climbed to the roof of the Tao Healing Arts Center in Santa Monica above the “you are beautiful” mural and declared she would stay there until all the money has been raised. (Well, or at least until the campaign ends).
So far, the donations are currently under half the total goal at just over $20,000, which, really, is nothing to sneeze at. But Chelsea, determined to fight to the finish, launched her “Occupy You Are Beautiful” campaign to drum up even more support to bring her Yoga for Eating Disorders program on the road to facilities across the country as well as fund an evidence-based study.
Chelsea stated she is “taking a stand for joy, for life, for freedom, and for the belief that all people have the right to feel beautiful in the bodies they inhabit.”
So she set up camp on the rooftop, enlisting the help of local yoga teachers, kirtan-ers and friends to teach classes do interviews, play live music and show their support. It’s a pretty impressive set up already, proving how well connected and resourceful Chelsea is as well as how supportive the local yoga community can be.