What does this mean? The eagle has landed! Eager travelers to the 8500 square foot center in the magical mysticalness of Encinitas will be treated to workshops, immersions, special trainings, concerts, pony rides, mimes and time travel! (ok, no confirmation on the last bit). Can’t jet west? A state of the art sound stage will provide the setting for live broadcasting and platform for launching Anusara’s international school of yoga. Yes, indeed, online yoga teachings and streaming classes. Om Namah cha ching.
Many Anusara fans got feisty over the New York Times article depicting Mr. Friend as the next mighty Yoga Mogul, traversing the globe with devotees in every corner of the expanding empire. Though he doesn’t claim to be a magic genie sex machine with megaton balls, Mr. Friend is certainly in the running toward becoming America’s Next Top Yogapreneur, in steady competition with atomic gonads himself, Bikram Choudhury.
While Sir Sweatsalot moves to bring asana competition to the Olympics, we continue to look forward to the increased popularity of yoga in the global village (er kula?) with the integrity of the practice and reverence intact. As a primary sponsor of this year’s Wanderlust Festival, right alongside SmartWater, and now with its own headquarters underway in the yogi lands of Encinitas, CA, Anusara Inc. and its high chieftain John Friend are destined for awe inspiring world domination all right.
Not convinced? Watch this trailer from John Friend about the new Center, which tends more toward an ad from the Encenitas tourism board than Anusara. Oh you enticing little minx, Encinitas! Sounds like samadhi on Earth, no? Opening Fall 2011, after Friend returns from Dancing with the Divine on his world tour we presume. Book your tickets now. We’re going to Anusaraland!